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Lecturer
NGHIÊM-PHÚ Bình

Basic Information

Field(s) of study :Marketing, Applied Psychology
Research Topics : Consumer perception and behavior, Psychology-based marketing, Tourism issues
Academic Degrees : Ph.D. (Keio University)
GBC Courses : Introductory Marketing, Consumer Behavior

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School of Economics and Management University of Hyogo

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e-mail: gbc@hq.u-hyogo.ac.jp

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